Napkin

Cultivate Your Inner Garden of Ideas

Capture, connect, and grow your best ideas effortlessly with Napkin's AI-powered reflection app.

Download on the

App Store

think productive
learn to focus
form habits
be mindful
structure knowledge
organise thoughts
calm down

Cultivate Your Inner Garden of Ideas

Capture, connect, and grow your best ideas effortlessly with Napkin's AI-powered reflection app.

Download on the

App Store

Read our Founder's Letter

structure knowledge

organise thoughts

calm down

form habits

think productive

learn to focus

be mindful

Let your best ideas shape your mind

Napkin is an app to easily collect good ideas and keep them in focus.

"Napkin is a note-taking app that is not about making you more productive."

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Shu Omi's

reviews on YouTube

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"Instead of mindlessly scrolling social media in the morning, Napkin provides introspection. It keeps me grounded and prepared for the day ahead."

– Louis, Pune

"Instead of mindlessly scrolling social media in the morning, Napkin provides introspection. It keeps me grounded and prepared for the day ahead."

– Louis, Pune

Our Principle

Mindfulness over Productivity

Napkin gently guides you into a state of calm, where thoughts flow freely and inspired ideas naturally emerge.

Relaxed Inspiration

Enter a tranquil digital sanctuary that cultivates calm thinking and sparks new ideas. Napkin's soothing interface and daily reflections help you unwind, focus, and tap into fresh inspiration, transforming scattered thoughts into creative breakthroughs.

Effortless Idea Nurturing

Cultivate better habits with AI-powered organization and seamless idea capture. Napkin's intelligent system declutters your mind, reveals unexpected connections, and ensures you regularly revisit and develop your most valuable thoughts.

Personal Growth Ecosystem

Shape a secure, customized environment for continuous self-improvement and habit formation. With adaptable themes, private encryption, and guided reflections, Napkin evolves into your personal oasis for building coherence, deepening insights, and fostering long-term cognitive well-being.

Personal Growth Ecosystem

Product Zoom-in

Transcend traditional note-taking and productivity tools

Napkin empowers you to revisit and interconnect your thoughts, providing a fresh perspective on your ideas.

See how Napkin facilitates a productive thinking process.

Acquisition

Reflection

Synthesis

Innovation

Acquire knowledge by taking notes.

Many apps or pen/paper give you a tool.

Acquisition

Reflection

Synthesis

Innovation

Acquire knowledge by taking notes.

Many apps or pen/paper give you a tool.

Hey you

Tap a topic to begin.

note-taking

mantras

fiction

Bookmarks

Daily

Your Flow

note-taking

mantras

fiction

Bookmarks

Daily

Your Flow

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

design

apple

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

design

apple

Cultivate Your Inner Garden of Ideas

Capture, connect, and grow your best ideas effortlessly with Napkin's AI-powered reflection app.

Download on the

App Store

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.

- Steve Jobs

Sample

idea

Features

Mindfulness over Productivity

Napkin gently guides you into a state of calm, where thoughts flow freely and inspired ideas naturally emerge.

Themes

Customizable Aesthetics

Tailor the app's appearance to match your personal style.

Themes

Customizable Aesthetics

Tailor the app's appearance to match your personal style.

Experience

Distraction-Free Inspiration

Minimize clutter to maximize your creative potential.

Experience

Distraction-Free Inspiration

Minimize clutter to maximize your creative potential.

Design Pattern

Serene Interface Design

Experience a thoughtfully crafted, tranquil digital environment.

Design Pattern

Serene Interface Design

Experience a thoughtfully crafted, tranquil digital environment.

Feed

Intelligent Idea Clustering

Discover connections through topic-based note organization.

Feed

Intelligent Idea Clustering

Discover connections through topic-based note organization.

note-taking

mantras

fiction

Bookmarks

Daily

Your Flow

My Flow

note-taking

mantras

fiction

Bookmarks

Daily

Your Flow

My Flow

Create

Effortless Idea Capture

Collect insights via scanning, voice, typing, or sharing.

Create

Effortless Idea Capture

Collect insights via scanning, voice, typing, or sharing.

Add

Type

Paste

Scan

Speak

Add

Type

Paste

Scan

Speak

Your Flow

Your ideas, curated for your inspiration.

Your Flow

Your ideas, curated for your inspiration.

Flow

Mindful Reflection

Rediscover and revisit your ideas through guided daily flows.

Flow

Mindful Reflection

Rediscover and revisit your ideas through guided daily flows.

Napkin is focused.

Text-only

Less but Better

Aiming to help users reduce and focus, we support text-only.

Text-only

Less but Better

Aiming to help users reduce and focus, we support text-only.

Explore

Related Ideas

Explore topics and notes Napkin contextually connects for you.

Explore

Related Ideas

Explore topics and notes Napkin contextually connects for you.

Privacy

Secure Thought Sanctuary

Fully encrypted and running on European-based servers.

Privacy

Secure Thought Sanctuary

Fully encrypted and running on European-based servers.

Brilliant Co-Author

Let smart algorithms handle note tagging and categorization.

Brilliant Co-Author

Let smart algorithms handle note tagging and categorization.

Daily

Habits

Daily Saturn Notes

Begin each day with curated reflections and gentle reminders.

Habits

Daily Saturn Notes

Begin each day with curated reflections and gentle reminders.

Start Growing with Napkin

Start your free trial today and find a safe space for your best ideas. The Napkin founders will personally take care of you and make your new habit fun to build.

Download on the

App Store

Do I need to take care of tags or folders?

Not at all - that's the beauty of Napkin, just collect good ideas and Napkin will sort them around topics. We keep it simple on purpose to avoid any distraction.

Does Napkin support images?

Currently, Napkin is fully focused on text. Exploring ideas is most fun if the AI can understand deeper patterns in your ideas and that currently works best with text.

Is Napkin a writing tool?

It isn't. Some people use Napkin to spark their writing creativity. However, it misses advanced editing and structuring of content.

What languages does Napkin support?

Currently, Napkin is tuned for English ideas. It also understands related languages like Spanish, French or German. Many users have language-mixed accounts, that works fine. Of course we want to support more languages as soon as we can.

Are my ideas safe?

Napkin is a small independent company based in Switzerland, all our servers are in Europe. The databases are fully encrypted, all AI layers hosted on our servers. We don't share any data with advertising or AI companies.

Is Napkin based on science?

Yes, Napkin aims at the improvement of an individual's Sense of Coherence (SoC) which has a strong effect on mental wellbeing. Analytic interventions reflecting on personal values, goals and beliefs improve the Sense of Coherence - Napkin provides those reflections.

What about an Android or iPad app?

When the iPhone app is robust we want to open it to iPads with some thoughtful adaptions. We are not currently working on an Android app as we can't yet afford to develop for two platforms in parallel.

Can I import my old notes to Napkin?

Napkin is an app for the very best ideas you come across. We don't offer note imports as they'd usually clutter your Napkin with all kinds of content.

Do I need to take care of tags or folders?

Not at all - that's the beauty of Napkin, just collect good ideas and Napkin will sort them around topics. We keep it simple on purpose to avoid any distraction.

Does Napkin support images?

Currently, Napkin is fully focused on text. Exploring ideas is most fun if the AI can understand deeper patterns in your ideas and that currently works best with text.

Is Napkin a writing tool?

It isn't. Some people use Napkin to spark their writing creativity. However, it misses advanced editing and structuring of content.

What languages does Napkin support?

Are my ideas safe?

Is Napkin based on science?

What about an Android or iPad app?

Can I import my old notes to Napkin?

Napkin is an app for the very best ideas you come across. We don't offer note imports as they'd usually clutter your Napkin with all kinds of content.